Moose

For the clothing brand Moose, created for friends who work as moose trackers in Canada, I developed a strong and nature inspired visual identity. The logo is built from the brand’s name, which blends seamlessly into the antlers of a moose head, creating a clear and memorable symbol. I kept the color palette simple and grounded, using forest green paired with a warm burnt orange/brown to reflect the rugged outdoor environment the brand is rooted in. To bring the design to life, I created mockups that showcase how the logo appears across clothing and merchandise, giving a realistic sense of the brand’s look and feel.